Discover and shop the best Afro-centric products in beauty, home goods & specialty food.

We work directly with your favorite brands worldwide to bring you a carefully curated selection of amazing ethnic products for your home that are authentic, affordable and support small businesses.

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POPULAR CATEGORIES

Skincare
Skincare
Haircare
Haircare
Cosmetics
Cosmetics
Gift Items
Gift Items
Home Decor
Home Decor
Kente Cloth
Kente Cloth
Scarves & Socks
Scarves & Socks
Clearance
Clearance

NEW ARRIVALSSHOP

-6%
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Aini Organix Black Soap Foaming Facial Cleanser
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Skincare

Aini Organix Black Soap Foaming Facial Cleanser

$16.99 $15.99
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-15%
Virgin Hemp Seed Oil
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Essential Oils and Perfumes

Virgin Hemp Seed Oil

$9.99 $8.50
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-7%
Urban Hydration Vanilla Bubble Bath
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Skincare

Urban Hydration Vanilla Bubble Bath

$14.99 $13.99
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-10%
Urban Hydration Olive & Tea Tree Cleansing Oil
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Skincare

Urban Hydration Olive & Tea Tree Cleansing Oil

$14.99 $13.50
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-13%
Urban Hydration Lemon Body WashUrban Hydration Lemon Body Wash
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Skincare

Urban Hydration Lemon Body Wash

$15.99 $13.99
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-11%
Urban Hydration Jamaican Castor Oil Ad Avocado Oil Co-Wash & Conditioner
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Haircare

Urban Hydration Jamaican Castor Oil & Avocado Oil Co-Wash

$12.99 $11.50
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-8%
Sunflower Liquid Black Soap Baby Powder
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Skincare

Sunflower Liquid Black Soap – Baby Powder

$11.99 $10.99
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-7%
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Claws Out Pride Nail PolishClaws Out Pride Nail Polish Info
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Nails

Claws Out Pride Nail Polish

$15.00 $13.99
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-7%
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Claws Out Matriarchy Nail PolishClaws Out Matriarchy Nail Polish Info
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Nails

Claws Out Matriarchy Nail Polish

$15.00 $13.99
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-7%
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Claws Out Resistance Nail PolishClaws Out Resistance Nail Polish Info
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Nails

Claws Out Resistance Nail Polish

$15.00 $13.99
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-7%
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Claws Out Rainbow Glitter Nail PolishClaws Out Rainbow Glitter Nail Polish Info
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Nails

Claws Out Rainbow Glitter Nail Polish

$15.00 $13.99
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-7%
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Claws Out Reclaiming My Time Mauve Nail PolishClaws Out Reclaiming My Time Mauve Nail Polish Info
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Nails

Claws Out Reclaiming My Time Nail Polish

$15.00 $13.99
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-14%
Madina Lemon Face Wash
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Skincare

Madina Lemon Face Wash

$6.99 $5.99
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-14%
Sunaroma Argan Oil Shampoo And Conditioner SetSunaroma Argan Oil Shampoo And Conditioner Set Ingredients
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Haircare

Sunaroma Argan Oil Shampoo & Conditioner Set

$35.00 $29.99
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-23%
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Home Decor

Yellow African Fruit Basket

$34.99 $26.99
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-41%
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Skincare

Sunaroma Organic Coconut Oil Soap

$5.99 – $26.99
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-33%
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Essential Oils and Perfumes

Pure Avocado Oil

$8.99 $5.99
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-7%
Nobunto Shashida African Mug
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Kitchenware

Nobunto Hand Painted Shashida African Mug

$26.99 $24.99
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-7%
nobunto uzima african mug
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Kitchenware

Nobunto Hand Painted Uzima African Mug

$26.99 $24.99
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-15%
Jamaican Castor Oil Eyelash Treatment
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Cosmetics

Jamaican Castor Oil Eyelash Treatment

$12.99 $10.99
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-14%
Dead Sea Minerals Body Wash Shea Butter
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Skincare

Dead Sea Mineral Wash Shea Butter

$13.99 $11.99
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-14%
Dead Sea Mineral Wash Rose Petal
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Skincare

Dead Sea Mineral Wash Rose Petal

$13.99 $11.99
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-20%
Aloe Vera Skin Healing Oil
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Essential Oils and Perfumes

Aloe Vera Skin Healing Oil

$19.90 $15.99
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-16%
Maracuja Passion fruit oil
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Essential Oils and Perfumes

Maracuja Passion Fruit Oil

$24.99 $20.99
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Best Sellers

-15%
Nubian Heritage Patchouli and Burti Bath Bombs
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Skincare

Nubian Heritage Patchouli & Burti Bath Bombs

$19.99 $16.99
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-16%
Coconut Moisturizing Oil
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Essential Oils and Perfumes

Cococare Coconut Moisturizing Oil

$11.90 $9.99
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-14%
Evita Joseph Lip Gloss League CollectionEvita Joseph Lip Gloss Leage Collecion Swatches
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Lips

Evita Joseph Lip Gloss League Collection

$34.99 $29.99
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-20%
Aloe Vera Skin Healing Oil
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Essential Oils and Perfumes

Aloe Vera Skin Healing Oil

$19.90 $15.99
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-44%
Evita Joseph HD Expert Brow Liner Rich ExpressoEvita Joseph HD Expert Brow Liner Rich Expresso Swatch
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Cosmetics

Evita Joseph HD Expert Brow Liner Rich Expresso

$15.99 $8.99
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-25%
BEST SELLER
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Sweet Treats

GoldenTree Pebbles Chocolate Candy

$20.00 $14.99
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-38%
Kubolor Kente socks
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Scarves & Socks

Afrisocks Kubolor Kente Socks

$15.99 $9.99
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-30%
shea olein love butter soapShea Olein Love Butter Soap Packaging
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Skincare

Shea Olein Love Butter Soap

$4.99 $3.50
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-10%
how a'pout now lip butters 4 packhow a'pout now lip butters 4 pack
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Cosmetics

how a’pout now™ Lip Butter Set

$20.00 $18.00
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-18%
nokware skincare activated charcoal black soapnokware skincare activated charcoal black soap
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Skincare

Activated Charcoal Black Soap

$10.99 $8.99
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-33%
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Sweet Treats

GoldenTree Tetteh Quarshie Dark Chocolate Bar – 50g

$21.99 – $36.99
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-20%
kente hair bonnet
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Hair Accessories

Kente Hair Bonnet

$25.00 $19.99
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-27%
Nokware exfoliating african sponge
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Personal Care

Exfoliating African Sponge – Sapor

$7.99
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-50%
mandala ankara pillow cover
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Home Decor

Mandala Ankara Pillow Cover

$29.99 $15.00
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-23%
madina facial skincare setMadina Bamboo Charcoal face wash
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Skincare

Madina Rejuvenating Facial Set

$29.99 $22.99
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-32%
Samaki African Tribal Candle
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Home Decor

Samaki Nobunto Taper Candle Set

$24.99 $16.99
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You’re busy. We understand.
Let us handle groceries.

NEW IN Specialty foodSHOP

-14%
delta star parboiled rice
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Pantry

Delta Star Parboiled Rice

$34.99 $29.99
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Beverages

Civilized Coffee Co Tanzanian Peaberry

$14.99
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Beverages

Civilized Coffee Co African Cold Brew

$14.99
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Beverages

Civilized Coffee Co Kenyan Blend

$14.99
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-0%
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Out of stock

Beverages

Alvaro

$3.99 – $14.99
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-12%
JusTea Chamomile Cleanse Loose Leaf TeaJusTea Chamomile Cleanse Loose Leaf Tea
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Beverages

JusTea Chamomile Cleanse Loose Leaf Tea

$16.99 $14.99
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-12%
JusTea Mt. Kenya Black Ice Loose Leaf TeaJusTea Mt. Kenya Black Ice Loose Leaf Tea
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Beverages

JusTea Mt. Kenya Black Ice Loose Leaf Tea

$16.99 $14.99
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-12%
JusTea Kenyan Earl Grey Loose Leaf TeaJusTea Kenyan Earl Grey Loose Leaf Tea
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Beverages

JusTea Kenyan Earl Grey Loose Leaf Tea

$16.99 $14.99
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-12%
JusTea Purple Rain Loose Leaf Tea
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Beverages

JusTea Purple Rain Loose Leaf Tea

$16.99 $14.99
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-8%
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Chips, Snacks and Cookies

African Cocktail Peanuts

$12.99 $11.99
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-22%
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Spices & Condiments

Maggi Liquid Seasoning

$8.99 $6.99
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-15%
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Beverages

Nkulenu’s Palm Wine

$20.00 $16.99
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-0%
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Golden Penny Semovita
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Out of stock

Breakfast & Cereal

Golden Penny Semovita

$8.99 – $11.99
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-32%
Jacob's Cream Crackers Tin
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Chips, Snacks and Cookies

Jacob’s Cream Crackers Tin

$24.99 $16.99
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cerelac honey and wheat
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Breakfast & Cereal

Cerelac Honey And Wheat With Milk

$10.99
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-29%
New
May's Delicious Shitto
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Spices & Condiments

May’s Delicious Shitto (Shito)

$9.99 – $13.99
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